People QuickFacts Lake Geneva Wisconsin Population, 2011 estimate 7,679 5,709,843 Population, 2010 (April 1) estimates base 7,651 5,686,986 Population, percent change, April 1, 2010 to July 1, 2011 0.4% 0.4% Population, 2010 7,651 5,686,986 Persons under 5 years, percent, 2010 6.4% 6.3% Persons under 18 years, percent, 2010 22.7% 23.6% Persons 65 years and over, percent, 2010 16.7% 13.7% Female persons, percent, 2010 52.5% 50.4%  White persons, percent, 2010 (a) 87.6% 86.2% Black persons, percent, 2010 (a) 0.6% 6.3% American Indian and Alaska Native persons, percent, 2010 (a) 0.2% 1.0% Asian persons, percent, 2010 (a) 1.5% 2.3% Native Hawaiian and Other Pacific Islander, percent, 2010 (a) Z 0.0% Persons reporting two or more races, percent, 2010 1.6% 1.8% Persons of Hispanic or Latino origin, percent, 2010 (b) 17.3% 5.9% White persons not Hispanic, percent, 2010 79.6% 83.3%  Living in same house 1 year & over, percent, 2007-2011 75.4% 85.5% Foreign born persons, percent, 2007-2011 16.1% 4.6% Language other than English spoken at home, percent age 5+, 2007-2011 23.2% 8.5% High school graduate or higher, percent of persons age 25+, 2007-2011 82.2% 89.8% Bachelor's degree or higher, percent of persons age 25+, 2007-2011 30.5% 26.0% Veterans, 2007-2011 407 431,479 Mean travel time to work (minutes), workers age 16+, 2007-2011 23.9 21.5  Housing units, 2010 4,225 2,624,358 Homeownership rate, 2007-2011 48.5% 69.1% Housing units in multi-unit structures, percent, 2007-2011 44.1% 25.4% Median value of owner-occupied housing units, 2007-2011 $194,300 $169,700 Households, 2007-2011 3,318 2,279,738 Persons per household, 2007-2011 2.29 2.42 Per capita money income in the past 12 months (2011 dollars), 2007-2011 $26,181 $27,192 Median household income, 2007-2011 $46,220 $52,374 Persons below poverty level, percent, 2007-2011 15.7% 12.0%     Business QuickFacts Lake Geneva Wisconsin Total number of firms, 2007 1,460 433,797 Black-owned firms, percent, 2007 F 2.6% American Indian- and Alaska Native-owned firms, percent, 2007 F 0.6% Asian-owned firms, percent, 2007 F 1.6% Native Hawaiian and Other Pacific Islander-owned firms, percent, 2007 F S Hispanic-owned firms, percent, 2007 S 1.3% Women-owned firms, percent, 2007 23.0% 25.9%  Manufacturers shipments, 2007 ($1000) D 163,563,195 Merchant wholesaler sales, 2007 ($1000) 111,479 59,996,244 Retail sales, 2007 ($1000) 273,613 72,283,321 Retail sales per capita, 2007 $34,006 $12,904 Accommodation and food services sales, 2007 ($1000) 122,360 9,247,311     Geography QuickFacts Lake Geneva Wisconsin Land area in square miles, 2010 6.54 54,157.80 Persons per square mile, 2010 1,169.2 105.0 FIPS Code 41450 55 Counties Walworth County (a) Includes persons reporting only one race. (b) Hispanics may be of any race, so also are included in applicable race categories. FN: Footnote on this item for this area in place of data NA: Not available D: Suppressed to avoid disclosure of confidential information X: Not applicable S: Suppressed; does not meet publication standards Z: Value greater than zero but less than half unit of measure shown F: Fewer than 100 firms Source: US Census Bureau State & County QuickFacts